We’ve been asked about Flower Power Fundraising and decided to research the program and discuss our opinion.

It is an interesting program that offers a good selection of products that offers 50% profit. They offer online stores or customer direct shipping. At first glance it looks like a very attractive program. “But as we researched it in greater detail we kept hearing that this company entered fundraising to develop a list of potential customers that it could continue to market to after your fundraiser was complete.”

WE WOULD LIKE TO CORRECT THE ABOVE STATEMENT. WE HAVE HEARD DIRECTLY FROM THE COMPANY’S GENERAL MANAGER AND OFFER HIS RESPONSE BELOW IN OUR COMMENT SECTION.

There are lots of companies that sell flower bulbs. We have been told many collect customer data and then market directly to your customers. We had originally been told that Flower Power did this but were told that they didn’t. We would appreciate customer feedback and reviews so our readers get first hand experience shared with them.

While some groups might not mind the practice of providing future sales leads or feel that it will affect their fundraising idea or its outcome we suggest you consider the annoyance factor. Would you want a fundraising group you support to turn over your contact information to their supplier? Most people receive more junk email than they’d like and would probably prefer to not have their info used in this fashion.

So if you are considering a flower bulb fundraiser we suggest you consider this flower bulb fundraising idea instead.

These flower fundraisers are free to start and you maintain control of your customer list. You use free brochures that are provided to each member of your group to pre sell an assortment of flower bulbs chosen seasonally. You sell using the brochure. People write down their information on your order form. At the end of your sale you place your bulk bulb order. Once you receive the bulbs you deliver them directly to your customer.

Flower bulbs are easy to sell. Personally we think it is wrong for companies to gather customer data through unsuspecting fundraising customers so we find it difficult to recommend company’s that market to your customers for this reason alone.

 

 


Posted on 16 January 2012

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EFI