You have to admire a fundraising seminar that is subtitled “Robin Hood Marketing Online”. This seminar Fundraising With Corporate Savvy, is instructed by Ms. Katya Andresen. Andresen is the Vice President of Marketing for Network for Good. This seminar will help nonprofit organizations find supporters and donors on the world wide web.
This free recording is available for immediate download, together with all handouts.
Andresen outlines the four secrets to successful messages to explain how you can apply them to your marketing, especially to applying them to the Internet. In this seminar you will also learn the three keys to successful messaging online. Andresen will also share techniques that are working for nonprofits through Network for Good. She has seen successes and also the short-comings of literally thousands of nonprofits that obtain online donations through Network for Good, and she knows why and how donors give online.
This seminar is well-suited for: Executive Directors, Development Directors, Development Staff (all levels), Communication Staff, Board Members and Volunteers.
Katya Andresen is also the author of Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes. Fundraising Success Magazine named Andresen the Fundraising Professional of the Year in 2007.