Archive | October, 2011

Wanna Sound Really Smart? Read These Articles!

Posted on 30 October 2011

Many readers at StepByStepFundraising enjoy this monthly peek at articles from our sister site Even if you don’t have anything to do with school fundraising specifically, there is sure to be something interesting for you to check out.  Here is a list of article links to October’s posts.  I’ve included a short excerpt from […]

Leverage Your Alumni for Organizational Development

Posted on 26 October 2011

There’s a formula in the business world that somehow proves it is less expensive to sell to established or previous customers than it is to find and develop new customers. I’m not much of a businessman, but that seems to make sense, right? After all, you already have your previous customers’ (or clients’) names, email […]

Insurance for your benefit auction ain’t a bad idea, by Sherry Truhlar

Posted on 24 October 2011

Last year, a 2010 Harley-Davidson Sportster motorcycle was stolen. The bike was painted pink and signed by a number of country music stars, such as Dolly Parton, Tim McGraw, and Taylor Swift. Here’s the kicker: It had been donated to be sold in a benefit auction to benefit the Lexington affiliate of the Susan G. […]

Recession-proof Fundraising, by Marc A. Pitman

Posted on 21 October 2011

Here’s a great post from Marc Pitman, aka The Fundraising Coach.  Today, Marc offers timely advice about raising money in a challenging economic time. Marc is a great friend of Step by Step Fundraising.  I hope you take the opportunity to get to know him as we have. Oh, if you are inclined to Tweet, you […]

12 ways Facebook users can like your nonprofit Facebook Page, by John Haydon

Posted on 19 October 2011

Greetings!  Once again, I am proud to bring you an article by a guest author who has lots of experience working for the benefit of non-profit organizations.  John Haydon (pictured at left) is the man behind and InboundZombie, which is the site for his social media consulting business.   John specializes in helping non-profits “increase awareness, amplify […]

Why Don’t They Care? By Kirsten Bullock

Posted on 17 October 2011

I’d like to welcome back Kirsten Bullock to Step By Step Fundraising.  Kirsten is a CFRE consultant, trainer and coach who works with leaders of non-profit organizations and ministries to bring professionalism, excellence and effectiveness to their board and fundraising efforts. She earned her designation as a Certified Fund Raising Executive in 2002. Kirsten is […]

Nonprofits: Create “customer pathways” to build loyalty, by Gayle Thorseon

Posted on 14 October 2011

Gayle Thorsen (pictured at left) is back with another great article to share with us here at Step By Step Fundraising!  Over the past year, Gayle has been kind enough to share with us her recent articles from her blog ImpactMax.  Today she has one for us about time saving advice for those of us working […]