Benefit auctioneer Sherry Truhlar’s entertaining stories and advice is often picked up by publications (e.g. Town & Country, The Washington Post Magazine, AUCTIONEER, The Eleusis, The Virginia Auctioneer) and television (e.g. E! Style, TLC) where she inspires and teaches volunteers how to hit new fundraising records in their auction galas. Enjoy her FREE Auction Item […]

I’d like to introduce a new face here at Step by Step, benefit auctioneer Sherry Truhlar (pictured at left).  Sherry’s stories and advice have been published in publications (e.g. Town & Country, The Washington Post Magazine, AUCTIONEER, The Eleusis, The Virginia Auctioneer) and heard on television (e.g. E! Style, TLC) where she inspires and teaches […]

In this economy, one strategy to help you maintain a strong overall sale value of a party is by splitting up the value among many bidders. Here’s how it works. Remember the adage, “The whole is greater than the sum of its parts?” For example, a house is more valuable than the individual pieces of […]

Social media applications like blogs, LinkedIn, Twitter, and Facebook can be useful tools to help you publicize, gain attendees and supporters for fundraisers such as benefit auctions. Not only are these tools free to use, but they enable you to relay short, constant reminders about your  fundraiser. Creating “something to write” can be overwhelming for […]

Silent Auctions are great add-ons to many types of special events. You can offer a variety of auction items and your attendees can view and bid on items anytime during the event. Silent auctions are quite flexible since you can offer just a dozen high quality items up to hundreds. Before planning your silent auction […]

One of the most frequent questions related to auction fundraisers is how to get auction items donated.  In the audio seminar series Secrets of the Charity Auction Experts Karin Costa gave many great ideas for auction items. She also described in detail how to get those items donated.  This approach to getting items takes away […]

In the audio seminar series Secrets of the Charity Auction Experts we provide a lot of tips and tools for planning successful live and silent auction fundraisers.  Of course these auctions happen in the context of a special event.  So in addition to getting auction items and such, there’s so much general event planning that […]