Archive | November, 2009

Asking for donations? Learn to love objections

Posted on 23 November 2009

If you’re going to ask people for money, you’ve got to learn to love objections. Or at least be comfortable with them! Working on a session for the APRA conference in Boston, I’m relearning how fun objections can be. Seriously, if there were no objections, we wouldn’t be needed. It would be so clearly self-evident […]

Evaluating Online Donation Service Providers

Posted on 18 November 2009

There are many companies eager to help you with the task of online donations, from standard credit card processors to those specializing in nonprofits.  So how do you decide which provider is right for you? Here are seven factors for you to consider when choosing an online donation service provider: 1. Features When evaluating service […]

Blogging for Online Fundraising Success

Posted on 12 November 2009

Does your nonprofit have a blog?  I recently began a six part series on this topic over at This series is for anyone interested in promoting an idea or non-commercial message via blogs. Nonprofits, volunteers, activists and collectively those who I call “cause enthusiasts” can all find many benefits in blogging. The truth is, […]

How Web Design Can Improve Your Online Fundraising

Posted on 09 November 2009

A lot of non-profits have online donation pages but complain that they still receive very few donations.  Why?  There are several reasons that could explain the lack of online giving ranging from low traffic to a poorly designed website. In essence, to be effective your entire online communication strategy must be built around increasing donations, […]

Top 10 Ways to Screw up Your Year-End Fundraising Campaign

Posted on 04 November 2009

Halloween was this past weekend and we turned deep into the dark side.  Goulies and ghosties walked the streets in my neighborhood. So let’s turn to the dark side of your year-end fundraising campaign – and shine a light on mistakes many organizations make. Here’s my Top 10 list of ways to sabotage your year-end […]

Lack of Oversight can Damage Your Nonprofit’s Long-Term Funding & Survival

Posted on 02 November 2009

Recently Don Griesmann posted a story on his blog that I believe is worth a read.  The organization profiled in the story, Kid Care, began as a labor of love, but ended abruptly after 18 years of service. Its founders were not professionally trained in nonprofit management prior to starting their work.  They simply saw […]