Discount cards are one of the best fundraisers that can be used by a wide variety of groups. A discount card is a custom printed plastic card that volunteers sell to residents in the local community, normally for $10. The cards have coupon type offers with unlimited use for a specific time period, usually one year.

High Profit Potential

The discount card program offers so many advantages as a fundraiser. First and foremost, this fundraiser has a very high profit potential compared to other fundraisers. Discount card companies vary but most offer anywhere from 50 to 90% profit.

At the highest profit percentage, your group sells a card for $10 and retains $9. Your group and those who purchase cards will know that the majority of the funds will go directly to help the cause.

Strong Appeal to Buyers

Discount cards are easy to sell because they offer such great value to the consumer. Last year I bought a discount card for my local area. While not all of the offers on the card appealed to me, there was one that I really liked – “Free Dessert with Purchase of Two Entrees” at Johnny Carino’s Italian restaurant. Since that is one of my favorite restaurants and they feature one of my favorite desserts – Cannoli – I jumped on this deal! I’ve probably used the card there at least 6 or 7 times in the past year which did save me money (and gave me an excuse to have dessert!)

It’s likely that your buyers will find the offers on the back of the discount card to be worthwhile for saving them money too. When you use custom discount cards the offers all apply to your local area. You can recruit local businesses and not just chain outlets which are offered on stock cards. This definitely increases the value of the cards for your buyers

Custom discount cards appeal to businesses too because they give them an economical way to promote their products or services. They will likely attract new customers and future repeat business because of the card.

Easy to Deliver

Not to be forgotten is the fact that discount cards are easy to carry when you are selling them. They easily fit into a pocket or purse – unlike other products that can be heavy, cumbersome or perishable. Since you collect money at the same time that the card is sold, you don’t have to return to the customer again to deliver the product. This makes selling them easier and quicker than pre-order programs.

Recommended Discount Card Provider

FastTrack Fundraising offers custom discount cards at up to 90% profit. Your group can customize the front and back of the card entirely.

There’s no initial investment and no additional fees. In fact, with there is no minimum order either. The cost of the card depends on the quantity of cards purchased – anywhere from $3 to less than $1 per card. Even at the entry level a profit of $7 per card is still very good.

A Discount Card Fundraiser benefits everybody:

  • Businesses like them because they bring in more customers.
  • Supporters like them because they save money.
  • Fundraising groups like them because they are highly profitable at up to $9 per card, customizable, and easy to sell.

Request a free fundraising information and samples now

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Posted on 27 July 2010

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