Social Media


4 Poor Excuses for Avoiding Social Media, by Maureen Carruthers

Posted on 10 October 2011

Once again, I’d like to welcome back Maureen Carruthers (pictured at left).  Maureen is a non-profit consultant, and the force behind the excellent blog “Low Hanging Fruit Communication” which covers many topics including social media for non-profits. Maureen’s goal is to help nonprofit leaders reach their right people more quickly so their organizations have a greater [...]

Nonprofit video roars into 2011: Here are the trends, by Gayle Thorsen

Posted on 21 September 2011

Gayle Thorsen (pictured at left) is back with another great article to share with us here at Step By Step Fundraising!  Over the past year, Gayle has been kind enough to share with us her recent articles from her blog ImpactMax.  Today she has one for us about time saving advice for those of us working [...]

Cultivate new supporters fast: A five-week “on-boarding” plan for nonprofits, By Gayle Thorsen

Posted on 16 March 2011

I’d like to welcome Gayle Thorsen (pictured at left) to the Step By Step Fundraising Blog.  Gayle has been kind enough to share with us one of her recent articles from her blog ImpactMax.  I first came across Gayle’s writing on a Blog Carnival hosted by Sandra Sims, the founder of SBSF. Gayle has been [...]

Did I Really Write That? A Facebook Faux Pas…

Posted on 19 February 2011

Recently, I read a very insightful article titled Fearing What They’ll Say on Facebook on a terrific site called Kivi’s Nonprofit Communication Blog. In her article, blogger Kivi Leroux Miller wrote about the challenges non-profit organizations face in determining what is appropriate for employees and other representatives to share on the non-profit’s Facebook page or [...]

Guest Post: Your Donor is Not a Tomato Plant by John Haydon

Posted on 19 January 2011

Greetings!  Once again, I am proud to bring you an article by a guest author who has lots of experience working for the benefit of non-profit organizations.  John Haydon (pictured at left) is the man behind JohnHaydon.com and InboundZombie, which is the site for his social media consulting business.  John specializes in helping non-profits “increase [...]

10 articles on the latest trends in online fundraising

Posted on 19 July 2010

Last week’s post on Fundraising on Facebook from Ethan Austin has attracted some attention.  It was listed in the Top 10 Technology and Social Media Resources for Nonprofits from Connecting Up Australia.  Check out the other 9 resources included on that list. Here’s a roundup of other recent articles focused on the latest online fundraising [...]

Fundraising on Facebook: A Beginner’s Guide

Posted on 12 July 2010

This article was published a few years ago. The options for Facebook fundraising were much more limited then. Take a look at the newest options….   We used to tell our members at GiveForward that there are three Ps to successful online fundraising: personalization, promotion, and persistence.  Recently, however, we came to the conclusion that [...]