Online Fundraising


Mobile giving: 4 trends nonprofits should consider, by Gayle Thorsen

Posted on 28 April 2011

I’d like to welcome back Gayle Thorsen (pictured at left) to the Step By Step Fundraising Blog.  Gayle has been kind enough to share with us one of her recent articles from her blog ImpactMax. Gayle has been in the nonprofit communications world for more than 25 years, the last 12 as the communications head [...]

Your nonprofit doesn’t need a blog, by Joanna Miles

Posted on 26 April 2011

Greetings!  I would like to welcome back guest author Joanna Miles. Joanna is a marketing consultant at Beaconfire, where she works with clients to create successful fundraising campaigns and online communications, and uses analytics to help engage users online. Beaconfire helps nonprofit organizations that serve good causes accomplish great things on the Internet by designing [...]

Online Fundraising for Tiny Nonprofits: A Case Study, by Maureen Carruthers

Posted on 12 April 2011

Today, I’d like to welcome back Maureen Carruthers (pictured at left).  Maureen is a non-profit consultant, and the force behind the excellent blog “Low Hanging Fruit Communication” which covers many topics including social media for non-profits. Maureen’s goal is to help nonprofit leaders reach their right people more quickly so their organizations have a greater [...]

Cultivate new supporters fast: A five-week “on-boarding” plan for nonprofits, By Gayle Thorsen

Posted on 16 March 2011

I’d like to welcome Gayle Thorsen (pictured at left) to the Step By Step Fundraising Blog.  Gayle has been kind enough to share with us one of her recent articles from her blog ImpactMax.  I first came across Gayle’s writing on a Blog Carnival hosted by Sandra Sims, the founder of SBSF. Gayle has been [...]

Did I Really Write That? A Facebook Faux Pas…

Posted on 19 February 2011

Recently, I read a very insightful article titled Fearing What They’ll Say on Facebook on a terrific site called Kivi’s Nonprofit Communication Blog. In her article, blogger Kivi Leroux Miller wrote about the challenges non-profit organizations face in determining what is appropriate for employees and other representatives to share on the non-profit’s Facebook page or [...]

Guest Post: Your Donor is Not a Tomato Plant by John Haydon

Posted on 19 January 2011

Greetings!  Once again, I am proud to bring you an article by a guest author who has lots of experience working for the benefit of non-profit organizations.  John Haydon (pictured at left) is the man behind JohnHaydon.com and InboundZombie, which is the site for his social media consulting business.  John specializes in helping non-profits “increase [...]

What to Do When You Fail to Meet Your Fundraising Goal

Posted on 13 January 2011

Alright, so your major fundraiser event is over. Your self-imposed deadline has come and gone. Now comes the part when you add all the donations up, subtract your expenses, and find out if you met your goal. Hopefully, you have not only met your goal, but you have wildly exceeded it. However, that isn’t always [...]

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